Ok, so these are the drawings that i have started out with, I'm aiming for a new modern and fresh look to the labels but i dont want something corporate looking. there are so many gorgeous label design out there so i want this to fit in with a fresh look but needs to stand out on its own as a 'lighter wine'
Iv stayed with the hand drawn designs as im a real fan of this and think it can give this brand a uplift to their range.
This is where i have started adding colour to the grape shapes, but i wanted something more than just block colour so i added textures to the grape shapes so that they will be more of a centre point to the label.
The brief stated that they wanted a range for white wine and red wine so these are the ranges that I have come up with from the design. The hand drawn grape swirls are added over the top of the textures and makes this beautiful design.
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